Check Out Nike's Innovative Web3 Platform Reaching $1M+ Sales

Popular sports label Nike created an absolute sensation in the metaverse with the launch of their .SWOOSH NFT series, resulting in revenue over a million dollars despite a rocky start. A miniscule error on the 24th of May 2023 disrupted further purchases to the detriment of the prestigious fan base, but notwithstanding this glitch, the buzz around the virtual kicks ignited a buying frenzy highlighted by the sales amount. Sharing news of the issue, the .SWOOSH group posted a tweet on the initial day of public sale, proposing the minting issues produced an unbeknownst delay.

The NFT sales that began last month were knocked back by a week, but it doesn't look like that damaged the success! Data from Polygonscan claims the marketplace has cleared a total quantity of 106,453 NFTs, reaching 71,000 of those for sale. These NFTs are priced at $19.82, commemorating the launch of the Nike AF1 way back in 1982. It could be estimated that over $1.4 million has been made from these sales, an incredible feat! This launch has shown that businesses are eager to invest in this new sector, and it looks as though the NFT market will only keep growing from here.

The .SWOOSH team has made an effort to extend the timeline for their pre-sale period, enabling more customers to join in before it officially ends on Wednesday at 11:59 PM PDT. As a result of the extra time granted, the First Access Sale has accrued around $1.4 million. It was announced on Twitter on the 17th of May that everyone has enough time to get involved.

Come November 2022, Nike had its .SWOOSH 3d platform ready with affordable digital sneakers with prices as low as $50 per pair. The company RTFK, who specialize in NFTs and virtual shoes within the metaverse and have since been acquired by Nike, dubbed the .SWOOSH a great way to bring many people into the web3 space. According to them, web3 could give a substantial boost to virtual Nike creations, thereby making them more available and encouraging a huge surge of new users to the fascinating world of digital assets and web3 technology. It's an exciting development.

Similar Topics

September 11, 2023

The Political Clout of Crypto: Brian Armstrong Weighs InBrian Armstrong, CEO of Coinbase, warns that Washington is underestimating the power of the crypto voting community. With over 56 million Americans involved in crypto, Armstrong predicts that crypto policies will be a hot topic in the 2024 U.S elections.

September 10, 2023

Vitalik Buterin's X Account Hacked!A detailed look at the recent hacking of Ethereum co-founder Vitalik Buterin's X account, which led to substantial financial losses for many users. This incident serves as a cautionary tale about the importance of robust security measures in the ever-evolving crypto landscape.

September 4, 2023

China's Digital Yuan: A Retail Payment Must-HaveChina's digital yuan is pushing the envelope of financial innovation. Recent announcements from the People’s Bank of China indicate that e-commerce platforms and wallet providers need to adapt and offer digital yuan as a retail payment option. Learn about what this means for global finance and business.